'Why does Chrome By Google, mislead users into believing an additional request will be sent with "do not track" headers?
The latest release of Chrome, (Version 101.0.4951.64 (Official Build) (64-bit)) by Google has included some odd language.
Specifically about how the "Do Not Track" feature is presented and laid out in the ux.
Firstlly, unlike (Edge, Sidekick, Opera), Chrome does not allow 1 click toggling of "Do Not Track" in the page view.
Instead the user has to navigate to Settings >> Privacy and Security >> Cookies and other site data >> Option.
Each >> indicates a mouse click or interaction by the user.
This is odd, considering that most other browsers apply a 1-click contextul option. (The user can toggle the feature from any page within 2 contextual clicks)
It's a basic principle in UX design, (Key user features related to security and privacy need to easy for non-technical users to access).
However that seems to be ignored by the market leader in internet technology. Now, let's leave that oddness aside and get to my main confusion.
I'm confused because Google is the market leader and they should have access to the best minds. How they would overlook such a basic tenant of user centric UX design is concerning.
Is there some new research that Google is using to justify this deep-nested ux model?
Another thing that's odd....
They seem to be misrepresenting how "Do Not Track" requests are made.

Excerpt:
Enabling "Do Not Track" means that a request will be included with your browsing traffic.
Now, that's not it works as most of us know. There is no additional request. Only the headers are altered to include another kv pair.
The term "additional request" misleads a user into thinking you are doubling every outgoing request.
It is misleading and can subtly create what "consumer psychology" and "copywriters"
call language dissonance for flagging states or more commonly as Cognitive Dissonance.
I'm quite certain Google has access to the best consumer psychologists, and they are active in designing the overall messaging of the organisation. It could not be something that's overlooked. I have to assume that this was a choice.
Why would they apply such principles to obfuscate the availability of such a key component of modern web browsing?
I would love to hear your thoughts and ideas on this. Is there some new research in the field of consumer psych/persuasion?
P.S:
- Enabling "Do Not Track" disables DoubleClick Ads in most sites. Could this be the reason?
Sources
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Source: Stack Overflow
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