'Rewrite an html="#" gotoproduct(900) into an actual html link

I am new to php. On a product page where users can click to go to the detailed product page I currently see:

Current: <a href="#" onclick="return gotoProduct(901)"> <p class="button">Show</p></a>

I should however have this on the page where the products are listed:

Desired: <a href="mycompany.com/boot901"> <p class="button">Show</p></a>

the "gotoProduct" executes gotoProduct(".$row["shoeID"].") — selecting the row in the db corresponding to the shoe id.

How can I achieve the desired result?

Thank you



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