'How to measure/compare attributes between 2 or more companies for a success rate in Analytics?

I was asked to do this project in my free time to see how I can approach this problem to build an algorithm to solve it. I am still new to analytics in general.

Case: You're an analyst for a consultant company, and you try to bring more clients to your company. You want to build an algorithm to measure the success rate of winning a bid from a company based on your existing clients' data, so you can send the sales team to go after these clients.

What I think I'm asked to do: I try to go after the new clients that are similar to my existing clients.

What I have in my mind: I will first sort the existing clients into categories of industries, then I will sort them again based on the revenue and numbers of employees (group by industries). From there, I will, maybe, create a regression line between revenue vs. num of employees to see if there is any correlation between them.

Please feel free to suggest any attribute that may have a correlation between them because I am not sure where I should start; except for the above correlation

Thank you all for the help and suggestions.



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